IARA and WIRED Brasil joined forces to create an innovative experience connecting their flagship technology festivals: BRIFW and Wired Festival Brasil.

IARA led the curatorship of the 2022’s Wired Festival Brasil, crafting integrated panels and activations that seamlessly blended both festivals, held simultaneously in São Paulo and Rio de Janeiro.

In its 2022 edition, IARA’s work spanned from interactive on-site experiences to immersive environments in Nowhere and virtual reality on Spatial, offering audiences thought-provoking talks and captivating art exhibitions.